OUR COMPANY
In the "Heart" of the westland, surrounded by all the vegetable greenhouses from Holland, our distribution centre is located. We can say that the growers are our neighbours ;-). With a team of dedicated people we supply fruits and vegetables to more than 50 countries in the world. By truck, boat and plane we reach every corner.
OUR MISSION
We are on a mission to change the Food Supply Chain. Minimize the carbon food print and maximize profits and freshness to each and every restaurants in the world.
Traditionally, HoReCa-sector is controlled by many different wholesalers, importers and exporters between a grower and a restaurant. The fresh goods are "traveling" a long way before they finally arrive to their final destination: the restaurant.
It can easily takes weeks from harvesting the vegetable till it is served on the plate. After this crusially long lead time, the quality and taste of a vegetable is not the same anymore when it finally ends up on a customer's plate.
Why to store the fresh goods so long when you can also just ship them directly to the restaurant?
To meet the needs of the restaurants, We decided to do things differently. We believe supplying restaurants directly from the source is the future of hospitality industry.
In our opinion, restaurants deserve a complete range of the freshest ingredients to improve dishes and saving all costs of middlemen! We decided to cut off all the middlemen and wholesalers for restaurant owners, and supply the goods from the grower directly your the restaurant. No storing, no long lead times and only fresh harvested vegetables and fruits. We cut the costs, delivery time and we provide a completely new and unique way of purchasing. We bring the growers closer to the restaurants, we introduce products that you had no possibility to get before and inform what really happens in the fruit and vegetable market. Our - Import Your Own- concept is easy to use, cheaper than your current supplier and more convenient way to meet the needs of today's customers. Our Fresh Wise -application was created to make the ordering easy for you, to have all the fresh veggies available 24/7 and to inform our customers about seasonal and new products! It is a tool for every day use for all Chefs worldwide. To see our application, you can also
OUR QUALITY TEAM
"It's what's on the inside that counts"
Our colleagues from the Quality department are our real gate keepers! They are the eyes of our company; what they don’t like, you will not get! With moving more than 1200 different products per week through our distribution centre, the quality inspection and food safety are our main priorities; when the goods enter and also leaves our premises. Our quality department staff is well trained in handling and inspecting of fresh produce as well as on Food Safety. Therefore, we test our products regularly on residues levels and all our products are traceable to the field where they've been harvested. We work only with growers/suppliers who are at least Global Gap certified and our warehouse is BRC& HACCP certified.
Our Distribution Centre is FSSC 22000 Certified, which guarantees the highest food safety level.
This certificate is internationally recognized by GFSI. In addition, the FSSC 22000 certificate indicates leading organization that handles food safety responsibly.
FOCUS ON FOOD SAFETY MANAGEMENT SYSTEM
FSSC 22000 distinguishes from other food safety certification Schemes because of its focus on certifying the Food Safety Management System of an organization.
Fresh Wise is an certified Organic Supplier.
This certificate is internationally recognized by GFSI, so all food companies accept this certification. In addition, the FSSC 22000 certificate indicates leading organization that handles food safety responsibly.
GLOBALG.A.P. is the internationally recognized standard for farm production. this certification stands for responsible farming and transparency.
GLOBALG.A.P. Certification covers:
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Food safety and traceability
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Environment (including biodiversity)
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Workers’ health, safety and welfare
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Animal welfare
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Includes Integrated Crop Management (ICM), Integrated Pest Control (IPC),
Quality Management System (QMS), and Hazard Analysis and Critical Control Points (HACCP)
All our Suppliers are at least Global Gap certified.
The certification for "On the way to planetproof" is a certification for farmers who choose for a better choise for nature, climate and animals.
The independent environmental quality label On the way to PlanetProof proves that you buy a product that is produced more sustainably and is therefore a better choice for nature, climate and animals. On the way to PlanetProof-farmers and growers strive towards a cultivation that is in balance with the earth’s capacity.
We support and prefer growers who are also certified for On the way the PlanetProof.
